This post was created in partnership with Burson Ask a chief communications officer what their job is today, and the answer looks nothing like it did a decade ago. At […]
This post was created in partnership with Havas Key takeaways Brand growth depends on much more than visibility. Outperforming brands are the ones people truly want and actively choose, trust, […]
This post was created in partnership with InMobi The next shopping journey may begin before consumers even think to search. During an ADWEEK House Cannes Lions fireside chat co-hosted with […]
This post was created in partnership with Philo As streaming audiences splinter and platforms consolidate, some players are making an ambitious bet: that the future of TV looks a little […]
CMO Leandro Barreto reveals 4 big learnings from the CPG’s multibillion-dollar budget shift
Comcast and NBCUniversal executives explained the decision to split came down to a rapidly changing landscape.
This year’s Cannes Lions was an inflection point where ‘AI stopped being the headline and simply became part of the creative process.’
Adtech’s agentic moment arrived at Cannes Lions 2026. Major players, including Nvidia, Yahoo, Palantir, Pinterest, and Fox, among others, unveiled foundational infrastructure that allows AI agents to connect with each other to perform marketing tasks previously done by humans.
He’s ditching businesses that make mud flaps and cheese samplers, outsourcing IT, and says the "wholesale slaughter of people" is over
This post was created in partnership with GroundTruth Younger consumers are changing retail by blending online viral trends with in-store shopping. During an ADWEEK House Cannes Lions panel co-hosted with […]
