Light Beer Was a Flop, Until the Right Advertising Came Along
Submitted by Anonymous (not verified) on Tue, 02/03/2026 - 06:00No one remembers Gablinger's, but nearly 60 years later, Michelob Ultra is the country's No. 1 beer.
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EXCLUSIVE: The Backstreet Boys Announce They’re ‘So Back’ – for T-Mobile’s Super Bowl Ad
Submitted by Anonymous (not verified) on Tue, 02/03/2026 - 06:00A teaser shows the millennial favorites warming up for a larger-than-life Big Game comeback.
Eos Wants to Make Fragrance Ads Fun Again With Expanded Super Bowl Play
Submitted by Anonymous (not verified) on Tue, 02/03/2026 - 06:00Eos builds on last year’s Super Bowl debut while maintaining its 'challenger mindset.'
The Most Powerful Women in Sports 2026: Wielding Influence to Elevate Others
Submitted by Anonymous (not verified) on Tue, 02/03/2026 - 06:00Our 35 honorees span athletes and executives, journalists and agents changing the business of sports.
If You Want to Sell Pickles, Call Matthew McConaughey
Submitted by Anonymous (not verified) on Tue, 02/03/2026 - 06:00The star reveals what he enjoys about making ads and what it takes to sign him as a spokesman.
Uber Eats the Super Bowl: A Double Screen Play for Meal Delivery Supremacy
Submitted by Anonymous (not verified) on Tue, 02/03/2026 - 06:00With DoorDash sitting out, can Uber Eats turn the Big Game into a competitive reset?
Svedka Bets on AI and Its Fembot to Make Super Bowl History
Submitted by Anonymous (not verified) on Tue, 02/03/2026 - 06:00Svedka's debut marks three firsts, including what it calls the first AI-led Super Bowl ad.
Publicis CEO: We Won’t ‘Marry’ Our Business to One Single AI Player
Submitted by Anonymous (not verified) on Tue, 02/03/2026 - 01:30As OpenAI ads loom, the holdco is bullish on its place in the new ecosystem.
Melissa McCarthy Learns to Roll Her Rs in e.l.f’s Super Bowl 60 Ad
Submitted by Anonymous (not verified) on Tue, 02/03/2026 - 00:00The comedian stars in the makeup brand's fourth telenovela campaign, which takes on Bad Bunny's challenge to viewers to learn Spanish before the Big Game.
Amazon Opens Its Ad Stack to AI Agents With MCP Rollout
Submitted by Anonymous (not verified) on Mon, 02/02/2026 - 15:00At IAB ALM, the retail giant pitched MCP as infrastructure for AI agents to run advertising workflows more efficiently.