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Submitted by Anonymous (not verified) on Fri, 02/27/2026 - 13:05

Marketing boss Annie Barrett wants to build on the 'halo' effect from Jackson's first ads.

Submitted by Anonymous (not verified) on Fri, 02/27/2026 - 06:00

The campaign pushes for emotion over performance.

Submitted by Anonymous (not verified) on Fri, 02/27/2026 - 06:00

American Eagle, Liquid Death, Spotify, Dove, and others were behind this week's most notable ads.

Submitted by Anonymous (not verified) on Thu, 02/26/2026 - 16:40

Netflix is out after WBD calls Paramount bid 'superior.'

Submitted by Anonymous (not verified) on Thu, 02/26/2026 - 13:50

MS NOW fell by single digits outside of the primetime demo.

Submitted by Anonymous (not verified) on Thu, 02/26/2026 - 12:45

CBS Mornings saw double-digit growth in the prized Adults 25-54 demo.

Submitted by Anonymous (not verified) on Thu, 02/26/2026 - 12:39

NBC Nightly News remained the No. 1 broadcast in the Adults 25-54 demo.

Submitted by Anonymous (not verified) on Thu, 02/26/2026 - 10:45

From WPP Creative to cuts, here's what CEO Cindy Rose told investors about her plan to revive the struggling holdco.

Submitted by Anonymous (not verified) on Thu, 02/26/2026 - 10:00

The network also announced that Ali Velshi has become its chief data reporter.

Submitted by Anonymous (not verified) on Thu, 02/26/2026 - 09:06

WBD continues to review a new proposal from Paramount, though Netflix's deal is recommended for now.