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Shhhh! Don't Tell Anyone: Whisper, Secret Apps at SXSW

Submitted by Anonymous (not verified) on Mon, 03/10/2014 - 01:18

Clandestine apps are having a SXSW moment, with Whisper and Secret in Austin discussing how they are putting the anonymity back into online. On the surface they have similar uses: Users post short messages that are often funny and revealing and sometimes scandalous. Whisper co-founder Brad Brooks was in Austin this week for the interactive portion of SXSW, and Secret co-founder Chrys Bader was here too.

Nickelodeon Programming Exec Talks About What Defines the Post-Millennial Generation

Submitted by Anonymous (not verified) on Mon, 03/10/2014 - 00:59

Specs Who Sarah Noonan Age 44 New gig Svp, live-action content, Nickelodeon Old gig Svp, casting, Nickelodeon You’re best known for casting celebrity voices on SpongeBob as well as The Fairly OddParents and Jimmy Neutron. What were some of your most memorable moments? My two big gets were … I got Johnny Depp. It was for a role on SpongeBob.

Microsoft Tells Agencies What They Must Do to Win Its Coveted Global Account

Submitted by Anonymous (not verified) on Mon, 03/10/2014 - 00:58

Microsoft is in the middle of reinventing itself—and it wants the agencies vying for its global creative and media business to be open to change, too.    The tech giant last year moved toward a more centralized operation, including its marketing functions. That shift triggered the global review, which is the biggest pitch in advertising right now.

A Look at What the Broadcast TV Networks Have in Store for 2014-15

Submitted by Anonymous (not verified) on Mon, 03/10/2014 - 00:58

“Time is a flat circle. Everything we’ve ever done or will do, we’re gonna do over and over and over again.” —Rustin Cohle While his musings have more to do with Nietzsche than Nielsen, True Detective’s nihilist ex-cop just as easily could have been inveighing against the infernal hamster wheel that is broadcast TV’s development process. Two-thirds of the way through another unremarkable season, the pilots designed to replace the failures of 2013-14 are a familiar stew of cop shows, bland comedies and spinoffs.

Meet 12 of the Biggest Kids Stars on YouTube

Submitted by Anonymous (not verified) on Mon, 03/10/2014 - 00:57

In a way, it all started with Fred Figglehorn, a chipmunk-voiced, fictional 6-year-old with a dysfunctional family, manic energy and anger issues who proved to be catnip to young viewers on YouTube.     Brian Robbins, a longtime TV and film producer and perhaps the first adult to ever voluntarily watch Figglehorn’s videos, started paying closer attention to the ADHD-addled character and the youngsters who religiously followed him.

This Startup Helps Folks Manage 'Modern Rituals'

Submitted by Anonymous (not verified) on Sun, 03/09/2014 - 23:05

Tech startups are all over South by Southwest Interactive this weekend. But Vitruvi's service is all about real life, helping companies work with employees so they can better manage their time. Think about it: There has to be a more intelligent system of managing email, phone calls, texts, Facebook, Twitter, etc. on a daily basis, right? Sarah Panton, founder and ecd for the Vancouver, B.C.-based firm, said she got the idea in medical school while interviewing professionals in the healthcare world.

Joanna Coles Came to Austin to Take a Selfie With Seth Myers

Submitted by Anonymous (not verified) on Sun, 03/09/2014 - 20:32

One can expect the announcement of major tech deals or exclusive interviews with Julian Assange at SXSW 2014. But the interactive convention has evolved far beyond just the tech nerds. Adweek caught up with Cosmopolitan's editrix, Joanna Coles, to find out what really brought her to Austin.

Wearable Tech Is the New Social at SXSW

Submitted by Anonymous (not verified) on Sun, 03/09/2014 - 20:22

Wearable devices are giving SXSW Interactive veterans something new to talk about this year—thankfully. The tech-based conference has been dominated by conversations about social media and mobile in recent years, so showgoers seem relieved that there's a new narrative developing. And it's not just about Google Glass and Samsung watches.

Julian Assange: Refugee Reporters Are Winning the Information War

Submitted by Anonymous (not verified) on Sat, 03/08/2014 - 20:16

Julian Assange has a message for the countries he believes have tried to systematically squash the kind of national security reporting he has become known for: Your plan has backfired. The WikiLeaks founder, under political-legal asylum at the Ecuadorian Embassy in London, spoke via Skype today to a South by Southwest Interactive audience of roughly 3,000. "National security reporters are the new refugee," he said.