Quiet Storm wins £10m Young's Seafood pitch
Submitted by Anonymous (not verified) on Tue, 07/15/2014 - 12:18Young's Seafood has appointed Quiet Storm to handle its estimated £10 million advertising account, ending its relationship with Mother.
Young's Seafood has appointed Quiet Storm to handle its estimated £10 million advertising account, ending its relationship with Mother.
Richard Simkins, the innovations director at Talon Outdoor, explains how the World Cup showed investing exclusively in social networking may be a strategy of diminishing returns.
Gold, the UKTV comedy channel, will reveal a brand refresh tomorrow, including new idents featuring a giant rubber duck, a balloon dog and some toy seals.
The European Commission has recommended a series of measures to protect consumers from online gambling services, including ensuring that their advertising is more socially responsible.
Heineken has aunched a Twitter-based tool that offers nightlife recommendations, based on an algorithm that calculates which experiences are popular in real-time.
Wonga's new chairman Andy Haste has vowed to scrap the elderly puppet characters the pay-day lender uses in its advertising.
Laurence Green, a co-founder of 101, explains why he is weary of the "real-time" juggernaut.
Ad campaigns for brands including The Lego Movie, Specsavers, KitKat, Virgin Trains, BT, McDonald's and O2 are among the 70 entries for the biennial IPA Effectiveness Awards.
TTI, British-based owner of the Vax range of floor care products, has appointed New York's Johannes Leonardo as its lead creative shop.
Bayern 3, the German online radio station, has jumped to the number-one spot on the Campaign Viral Chart, as the country celebrates winning the 2014 Fifa World Cup.