The importance of nurturing a creative idea was highlighted at the Media Week Awards last week, when the PHD team and the Warner Bros marketing director behind the much-acclaimed Lego ad break admitted it almost never made it to the screen.
Currys PC World has created a series of humorous online ads to back its Christmas campaign.
The Advertising Standards Authority (ASA) has banned a TV ad for Vitabiotics, the vitamin supplements brand, after complaints references to a professor emphasised its health claims.
HSBC presents golf without the elitism in a campaign to mark its sponsorship of the game.
Mattessons Fridge Raiders, the Kerry Foods snack brand, has launched a campaign with the YouTube gamer Ali A
The agency won the biennial U.K. awards with a dose of Australian humor
Adam & Eve/DDB has taken the top prize at the 2014 IPA Effectiveness Awards for its tongue-in-cheek "good call" ad campaign for Foster's, the Heineken-owned lager.
The Royal Navy will promote its reserves through digital outdoor ads in football grounds across the country when substitutes are made onto the pitch, as part of a recruitment campaign.
The synergies within Bauer Media's newly expanded music portfolio are starting to be realised, with monthly music magazine Q partnering with Absolute Radio to create a CD featuring some of the biggest names in live music.
Douwe Egberts, the coffee brand, has partnered with Prostate Cancer to encourage people to take selfies with foam-covered top lips and share it on social media to raise money.
