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McCain readies pro-teatime campaign
Submitted by Anonymous (not verified) on Thu, 04/02/2015 - 13:01McCain has enlisted 10 families to star in a £8m campaign designed to "create excitement" around teatime.
Is adland's gender politics dated?
Submitted by Anonymous (not verified) on Thu, 04/02/2015 - 12:53"Um, excuse me, but the client would like to see him with his top off."
The World's Leading Independent Agencies: Thinkhouse
Submitted by Anonymous (not verified) on Thu, 04/02/2015 - 09:54Communicating with humans is the essence of what brands and agencies do. So why do we all too often fail to communicate on a human level?
McCain launches first ad since hiring Adam & Eve/DDB
Submitted by Anonymous (not verified) on Thu, 04/02/2015 - 09:52McCain is launching its first brand campaign since appointing Adam & Eve/DDB last year.
The World's Leading Independent Agencies: The Jupiter Drawing Room
Submitted by Anonymous (not verified) on Thu, 04/02/2015 - 08:58Africa is not a country, it's a collection of many small regions - and brands that attempt a homogenous approach can fall flat on their faces
The World's Leading Independent Agencies: Scarecrow
Submitted by Anonymous (not verified) on Thu, 04/02/2015 - 08:38In today's scenario, speed of thought is the key to generating buzz and energy, but a client that can approve creative quickly is equally important
The World's Leading Independent Agencies: Repense
Submitted by Anonymous (not verified) on Thu, 04/02/2015 - 08:13To stand the test of time, agencies must challenge themselves not just to create persuasive advertising, but to change the world
England cricket team's demise holds a warning for adland
Submitted by Anonymous (not verified) on Wed, 04/01/2015 - 15:55The complete and shambolic failure of the England Cricket Team in Australia during the World Cup provides a stark warning for advertisers and their agencies, says Andrew Lloyd, managing partner of planning at Vizeum.
The World's Leading Independent Agencies: Noah's Ark
Submitted by Anonymous (not verified) on Wed, 04/01/2015 - 14:36Stop using global campaigns in Africa or making South Africa its centre. The continent is ready to make its diverse range of voices heard