House of Fraser launches new TV campaign
Submitted by Anonymous (not verified) on Tue, 04/28/2015 - 07:43House of Fraser parodies popular internet memes for a new TV campaign promoting the store's brand event.
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Why brands like Unilever and Microsoft are paying to get inside the music slipstream
Submitted by Anonymous (not verified) on Mon, 04/27/2015 - 14:09Brands spend millions each year brokering partnerships with music artists in a bid to get a taste of the "sacred" bond that exists between band and fan. As revenues from digital music services match those from physical format sales for the first time, what opportunities are there for brands?
Vice partners with Mind for 'empowering' mental health guide
Submitted by Anonymous (not verified) on Mon, 04/27/2015 - 14:02Vice has partnered with the charity Mind to launch The Vice Guide to Mental Health.
BMB's first Paddy Power ad predicts Irish gay marriage Yes vote
Submitted by Anonymous (not verified) on Mon, 04/27/2015 - 13:54Paddy Power, the bookmaker, has launched a tongue-in-cheek campaign to promote its odds on the outcome of Ireland's gay marriage referendum.
London Tube video campaign fights against unwanted sexual behaviour
Submitted by Anonymous (not verified) on Mon, 04/27/2015 - 13:17Transport for London and the police have launched an interactive video campaign encouraging people to report unwanted sexual behaviour on public transport.
England rugby player fronts Marriott digital campaign
Submitted by Anonymous (not verified) on Mon, 04/27/2015 - 11:24An England rugby player's special moment is featured in Marriott Hotels' new film for its #ReuniteMeWith campaign.
Heal's reveals previously unseen historical ads
Submitted by Anonymous (not verified) on Mon, 04/27/2015 - 09:19Heal's, the furniture retailer, has released previously unseen posters promoting its product ranges.
Flamingo features in new Renault ads
Submitted by Anonymous (not verified) on Mon, 04/27/2015 - 09:02Renault UK, the French car maker, has launched 12 films as part of its Twingo campaign.
Canada Water tube station renamed Buxton Water for London Marathon
Submitted by Anonymous (not verified) on Mon, 04/27/2015 - 08:53Canada Water tube station was renamed Buxton Water yesterday in a PR stunt timed with the London Marathon.
Campaign readers vote in favour of Gio Compario return
Submitted by Anonymous (not verified) on Sun, 04/26/2015 - 13:19Campaign's readers have spoken. A narrow majority of people would like Gocompare.com to revive Gio Compario, the brand's opera-singing mascot.