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Fat dogs, LOL cats and endangered tigers - how Mars is navigating modern pet care
Submitted by Anonymous (not verified) on Tue, 05/12/2015 - 12:42Mars Petcare UK marketing director Tom Lindley gives Marketing a snapshot of modern pet marketing - from riding the crest of the LOL cat wave to partnering with WWF to double the earth's tiger population.
McCann Erickson creatives join Bigdog
Submitted by Anonymous (not verified) on Tue, 05/12/2015 - 09:02Bigdog, the shop created by the merger of Big Communications and Balloon Dog, the Mission Group agencies, has appointed Barrie Robinson and Tim Jarvis as creative directors.
McCann Birmingham creatives join Bigdog
Submitted by Anonymous (not verified) on Tue, 05/12/2015 - 09:02Bigdog, the shop created by the merger of Big Communications and Balloon Dog, the Mission Group agencies, has appointed Barrie Robinson and Tim Jarvis as creative directors.
Channel 4 behind 'synthetic human' robot stunt
Submitted by Anonymous (not verified) on Tue, 05/12/2015 - 09:02Channel 4 has revealed it was behind a stunt promoting the sale of "synthetic humans" in London this week.
Your smartphone now cures cancer, claims Childhood Eye Cancer Trust campaign
Submitted by Anonymous (not verified) on Tue, 05/12/2015 - 08:21The Childhood Eye Cancer Trust (CHECT) has released a new film that parodies Apple ads and says smartphones can now cure cancer.
Dozens of complaints made over 'ride me all day' bus ad
Submitted by Anonymous (not verified) on Tue, 05/12/2015 - 08:11Fifty complaints have been made to the advertising standards watchdog in response to a Welsh bus company's "ride me all day for £3" ads that featured a naked woman.
YouTube takes over KitKat wrappers
Submitted by Anonymous (not verified) on Tue, 05/12/2015 - 07:55KitKat, the Nestlé confectionery brand, is encouraging consumers to take a YouTube break in its biggest ever redesign.