Virtual reality meets crazy car stunts in gleeful dystopian Castrol viral
Submitted by Anonymous (not verified) on Thu, 05/28/2015 - 09:57Social video expert Unruly reviews the latest viral by Castrol.
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Pick of the week: Coco de Mer, TBWA\London
Submitted by Anonymous (not verified) on Wed, 05/27/2015 - 12:23CHI creatives join Isobel
Submitted by Anonymous (not verified) on Wed, 05/27/2015 - 11:40Isobel has taken on Ben Stump and Simon Findlater, creatives from CHI & Partners.
Marketing is in a period of mutation, says Eurostar's Lionel Benbassat
Submitted by Anonymous (not verified) on Wed, 05/27/2015 - 09:05The marketing industry suffers in multiple ways from the lack of diversity among those who work within it. People's different perspectives, backgrounds, experience and understanding can help build stronger businesses and add depth to the creativity that brands can call upon. This month we asked, should the industry do more to attract a diverse talent pool?
Q&A: Mullen Lowe Group's chief Alex Leikikh on why this time will be different
Submitted by Anonymous (not verified) on Wed, 05/27/2015 - 08:57Douglas Quenqua, Campaign US's editor-in-chief, catches up with Alex Leikikh, the new chief executive of the Mullen Lowe Group, on why Lowe has finally found its American sweetheart.
Pimm's launches weather activated OOH campaign
Submitted by Anonymous (not verified) on Wed, 05/27/2015 - 07:44Diageo, the drinks giant, has launched a digital out-of-home campaign for Pimm's, which will activate when the weather reaches a temperature of 21 degrees.
Turkey of the week: Volvo, Forsman & Bodenfors
Submitted by Anonymous (not verified) on Tue, 05/26/2015 - 14:37Tango returns to advertising after two years with off-brand TV ad
Submitted by Anonymous (not verified) on Tue, 05/26/2015 - 13:02Tango has returned to advertising after a two-year hiatus on Saturday with a deliberately sappy and off-brand TV spot.
Without good diversity data, we cannot evaluate where we are, says Aviva's Jan Gooding
Submitted by Anonymous (not verified) on Tue, 05/26/2015 - 12:25'Inclusion' should run through your business, from recruitment to customer experience, says Jan Gooding, group brand director at Aviva and chair of trustees for equality charity Stonewall.
Pimm's launches weather activated OOH campaign
Submitted by Anonymous (not verified) on Tue, 05/26/2015 - 09:46Diageo, the drinks giant, has launched a digital out-of-home campaign for Pimm's, which will activate when the weather reaches a temperature of 21 degrees.