A/Dvertising today
Submitted by Anonymous (not verified) on Tue, 09/01/2015 - 14:35New media, new tools, new people. What is the state of art direction today? Campaign asked J Walter Thompson's head of art and design, Dave Dye
New media, new tools, new people. What is the state of art direction today? Campaign asked J Walter Thompson's head of art and design, Dave Dye
Can marketing innovate alongside era-defining brands, asks integrated marketing consultant Harry Lang.
Planning and buying teams bring strategy to life through execution; we reach audiences.
Debenhams, the department store chain, has launched a £1.5 million autumn/winter fashion campaign using models Carmen Kass and Helena Christensen.
Cancer Research UK is encouraging people to leave a gift in their will to its charity as part of its latest ad campaign.
Auto Trader, the marketplace for new and used cars, is launching a new TV ad to showcase how it gives consumers access to three times more buyers than any other site.
Pop group One Direction has released a video appeal from their global fanbase for world leaders to take action on poverty, inequality and climate change.
Premier Inn's new £25 million TV campaign features long-time spokesman Lenny Henry and a cover of Black's 1980s hit Wonderful Life by Katie Melua.
Switzerland-based financial services giant UBS today launches a digital-heavy global rebranding, through Publicis Worldwide, that focuses on answers to the questions clients ask as they go through life.
Couple journeys through an unusual "pregnancy" in ad for healthy snack