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#60yearsTVads: 'Today is the future' say Mother London's Ana & Hermeti Balarin

Throughout September, Marketing will be celebrating the 60th anniversary of TV advertising in the UK with a series of articles penned by influential industry leaders. The aim is to explore where TV advertising is now and, more importantly, its future in a rapidly evolving media landscape. Today, it's the turn of Ana & Hermeti Balarin, executive creative directors at Mother London.