Should DDB fire VW?
Submitted by Anonymous (not verified) on Tue, 10/13/2015 - 14:02That's a ludicrous suggestion, Richard Morris argues. Agencies that want to succeed ought to be marching towards the sound of gunfire.
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History of advertising: No 150: Maynard Nottage and Fatty Arbuckle
Submitted by Anonymous (not verified) on Tue, 10/13/2015 - 13:00It seems appropriate that the age of celebrity endorsements should have been launched through the coming together of two of the biggest larger-than-life characters from the barnstorming days when Hollywood was evolving into the movie capital of the world.
Is resurrecting an old ad uncreative?
Submitted by Anonymous (not verified) on Tue, 10/13/2015 - 12:48You can't escape the whiff of nostalgia in adland right now.
Mark Roalfe and Richard Huntington
Submitted by Anonymous (not verified) on Tue, 10/13/2015 - 11:39Commoditisation can only be a race to the bottom
Submitted by Anonymous (not verified) on Tue, 10/13/2015 - 11:24With the fierce pace of change and the shift to a model where earned and owned media channels increasingly lead, it is baffling why the pendulum is swinging more, rather than less, towards commoditisation in paid media.
Gallery: winners and finalists celebrate at the Marketing New Thinking Awards
Submitted by Anonymous (not verified) on Tue, 10/13/2015 - 10:32Brands and agencies came together at Somerset House on 12 October to champion, share and learn from the most inspirational marketing as the industry celebrated the inaugural Marketing New Thinking Awards.
Why we're loving: Glenn Paton, head of film, Grey London
Submitted by Anonymous (not verified) on Tue, 10/13/2015 - 10:22Paton wrote, crowdfunded and directed a short film, H Positive, which has been shortlisted at film festivals including Palm Springs, Raindance, Cambridge and Edinburgh Fringe.
On the Campaign couch: How do you remain sane in a world of information overload?
Submitted by Anonymous (not verified) on Tue, 10/13/2015 - 10:15Glorious! shows global search for ingredients in first TV campaign
Submitted by Anonymous (not verified) on Tue, 10/13/2015 - 09:17Glorious!, the UK soup brand, focuses on the lengths its chefs go to find new recipes in its first TV ad.
Lotto "please not them (Noel Edmonds)" by Abbott Mead Vickers BBDO
Submitted by Anonymous (not verified) on Mon, 10/12/2015 - 19:22Cosmic Ordering must have stopped working for Noel Edmunds because here he is wishing for a windfall in the new Lotto ad.