An agency chief executive writes: Merry Christmas, Jeremy! We're a small agency and getting wind of a big Christmas pitch pumping through the pipeline.
Whether it's James Bond drinking beer or Philip Schofield not drinking coffee, it's all around you, you are bombarded by it all the time and yet often you do not even notice it. When done badly product placement, as Wayne's World so brilliantly satirised, can be catastrophic for brands and content producers.
Whether it's James Bond drinking beer or Philip Schofield not drinking coffee, it's all around you, you are bombarded by it all the time and yet often you do not even notice it.
KitKat has rolled out a tactical outdoor ad series urging James Bond to take a break from his extensive history of romantic (and somewhat dangerous) love affairs, as Spectre is released today.
A poster campaign by J. Walter Thompson London asks 007 if he's had enough
Kit Kat is piggybacking on the release of the new James Bond film today (26 October) with a tactical poster ad referencing the spy's love life.
Noddle, a free credit report and credit score service, is inviting TV viewers to "meet the Noddlers" in its first ad campaign.
WPP has reported a 3.3 per cent hike in net sales, after stripping out the impact of acquisitions and currency fluctuations, for the third quarter of 2015.
