Samsung is promoting the SUHD TV in its Christmas ad, which features people allowing their old TVs to be damaged so they have an excuse to buy a new one.
Marshalling interconnectedness is a minefield and a task made harder by the increasing demands put on marketers
KFC's new TV ad pits friends against each other in a Mr & Mrs-style quiz for the chance to fill their KFC bucket with chicken.
Digital Cinema Media has refused to run a Church of England ad featuring the Lord's Prayer because it could offend audiences.
Lucy Jameson, CEO of Grey London, believes 2016 will be the year we see connected living come into its own. In our festive series of marketer predictions, Jameson says that advertising needs to have more ambition.
Will Orr, managing director of home installations at British Gas, is putting reputation high on his list of marketing priorities for the year ahead. In our festive series of marketer predictions, Orr talks about aiming for the transformational.
Rachel Bristow, director of client relationships and collaboration at Sky Media, says brands must find ways to understand data across multiple platforms in 2016.
Academy has secured the services of its first Academy Award-winning director, Kathryn Bigelow.
Children are spending more than 15 hours a week online, and only one third of 12- to 15-year-olds can identify a paid-for ad in search engine results, according to research by Ofcom.
From Yellow Pages to Campbell's Soup, some of the best Christmas ads are from a bygone era, according to Anna Carpen, creative director at 18 Feet & Rising who charts her top five Christmas ads of all time.
