We Teamed Up with Kantar Media to Expose Publisher Inventory within their Media Planning Platform
Submitted by Anonymous (not verified) on Thu, 04/17/2014 - 15:05Slated to launch in June, Kantar Media will publish the BuySellAds catalog of directly sold ad inventory within SRDS.com, giving media planners access to buy inventory directly from publishers through a programmatic insertion order and proposal system. BuySellAds’ publisher inventory will now gain additional exposure among all major US agencies who use the SRDS.com platform […]