Jo Swinson, former Liberal Democrat MP and a vocal critic of the way women are sometimes portrayed in advertising, has been appointed to BCAP's Advertising Advisory Committee (AAC).
Coca-Cola has launched its biggest marketing campaign in a decade, uniting its four brands under one new tagline: 'Taste the Feeling'.
'Exclusive' is increasingly seen as a dirty word in advertising, but it might be time to rethink that, says J Walter Thompson's Dave Dye.
Karmarama's new campaign for the British Army uses reverse psychology to attract recruits from Generation Z.
Adam & Eve/DDB has split with Lastminute.com as the former internet darling scales back its UK operation following its integration into the Swiss holiday company Bravofly Rumbo Group.
Y&R, the global WPP advertising network, has promoted Jaime Mandelbaum, the chief creative officer of central and eastern Europe, to chief creative officer of Europe.
This year's Product of the Year winners, which are drawn from 42 diverse FMCG categories, show that convenience and health benefits are as important to consumers as ever
HomeAway is taking the fight to Airbnb in its advertising, with a global campaign rubbishing the notion of sharing your holiday with strangers.
Popchips' new UK campaign heads off any accusations of exaggerated health claims and shows a sense of humour by using the "be a bit good" strapline.
Anne-Cécile Michaud Lichtenstein, the global chief strategy officer for Havas Media Group, assesses reasons to partner and celebrates those brands enjoying the spoils of a long and happy marriage.
