Liquid I.V. and FLO Want to Make Nostalgia and Hydration a Summer Vibe
Submitted by Anonymous (not verified) on Tue, 05/12/2026 - 09:00Liquid I.V. launched its summer campaign and a retro flavor in partnership with British R&B group FLO.
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Former Trade Desk CMO Ian Colley to Lead Marketing at DeepIntent
Submitted by Anonymous (not verified) on Tue, 05/12/2026 - 08:00Adtech veteran joins healthcare-focused DSP amid linear-to-programmatic shift
Croud Brings On Former Assembly North America CEO to Lead US Expansion
Submitted by Anonymous (not verified) on Tue, 05/12/2026 - 06:00Valerie Davis will lead the agency's growth push and integration with Born Social in the region
The Marketers Rewriting the Brand Playbook Are Coming to Atlanta
Submitted by Anonymous (not verified) on Tue, 05/12/2026 - 06:00Some of the most closely watched brand executives in the country will gather in Atlanta this September for Brandweek 2026, ADWEEK's annual summit for senior marketers.
Amazon Flexes Its Reach With Star-Packed Upfront
Submitted by Anonymous (not verified) on Mon, 05/11/2026 - 22:17The tech giant is betting on live sports, YA, fantasy, and spinoffs to woo advertisers.
At Fox’s Upfront, the World Cup, Tubi, and AI Adtech Headline the Pitch
Submitted by Anonymous (not verified) on Mon, 05/11/2026 - 20:03Fox leaned into live sports, streaming growth, and a 'first principles' tech story, with a Baywatch remake making waves.
NBCU Kicks Off Upfront Week With Sports, AI, and a ‘Fast’ Vin Diesel Surprise
Submitted by Anonymous (not verified) on Mon, 05/11/2026 - 14:48NBCUniversal's upfront event includes new adtech, Fast and Furious spinoffs, and Sunday night sports.
EXCLUSIVE: WPP US President to Step Down Amid Strategy Reset
Submitted by Anonymous (not verified) on Mon, 05/11/2026 - 13:30Michael Houston will take on an advisory role after more than two decades with the holding company.
Brands Are Already Losing the World Cup
Submitted by Anonymous (not verified) on Mon, 05/11/2026 - 10:35U.S. brands have a unique opportunity, but many are wasting it.
Netflix’s Bold New Pitch to Advertisers: ‘We Can Compete With Anyone’
Submitted by Anonymous (not verified) on Mon, 05/11/2026 - 10:00Netflix ads leader Amy Reinhard previews the streamer's upfront pitch, what's next for NFL and World Cup, and how the company is making its mark.